Lash Love® Lengthening Mascara Black 8 g

Long, strong, seriously separated lashes. What’s not to love?

• Creates bold, instantly intensified length to lashes
• Lifts, curls and separates lashes
• Conditions and strengthens lashes
• Non-clumping, flake-free, long-lasting formula wears all day – over 10 hours

Claims and Benefits

Lash Love® Lengthening Mascara creates bold length – that’s what 3 out of 4 women said in an independent consumer study.*

Here’s what else they raved about when we put Lash Love® Lengthening Mascara to the test:

• 94% said it helps protects lashes, preventing loss and breakage†.
• 88% said lashes look defined, separated and lifted.
• 86% said it wears all day and doesn’t smudge after sweating or working out.
• 80% said the brush singles out each and every lash, fanning them from corner to corner.
• 80% said it helps lashes hold their curl.

*Results reflect the percentage of women who agreed with the statement during a one-week independent consumer study.

How It Works

A Brush With Greatness

The best mascara formula can fall short without the perfect brush to maximize its performance. Mary Kay® Lash Love® Lengthening Mascara features an innovative brush specifically engineered to precisely apply the formula to each and every little lash with clean definition.

Designed with longer “spokes” sandwiched in the middle of shorter outer “spokes,” the brush works to adhere the formula’s fibers to lashes and then gently extend the fibers beyond the ends of lashes. This unique design also ensures even the finest, tiniest lashes get attention with no clumps in sight. And the curved shape of the brush lifts lashes and helps them hold their curl. The result is noticeably longer-, flawless-looking lashes you’ll love.

Stretch-Fiber Formula

This special formula features a combination of short and long fibers that hug lashes and gently extend beyond the end of your natural lashes, creating a lengthening effect. It’s formulated to easily glide along each lash from root to tip to provide even coverage and get the most length from the fibers.

Application Tips

• Did You Know?
• Gently wiggling your mascara wand in a back-and-forth motion from root to tip can help separate lashes while helping them look longer and thicker. If applying more than one coat of mascara, do one eye at a time to ensure the mascara doesn’t dry between coats, which can lead to clumping. And always curl lashes to really open up eyes and make lashes more visible. It’s better to curl lashes first to make mascara easier to apply and help prevent lashes from sticking to the curler and causing breakage. But if you curl your lashes after mascara, just be sure the mascara is completely dry first.

Key Ingredients

Panthenol-Pro® Complex — This exclusive complex contains Pro Vitamin B5, which is commonly used in shampoos and conditioners to attract moisture from the air and bind it to the hair. These properties make it ideal for use in mascara. With this complex included in the formula, Mary Kay® Lash Love® Lengthening Mascara protects, conditions and strengthens lashes while helping prevent lash loss and breakage.

Vitamin E (Tocopheryl Acetate — An antioxidant known for its conditioning benefits.

Ingredients

• WATER/EAU, BEESWAX/CIRE D''ABEILLE, GLYCERYL STEARATE, PARAFFIN, ACACIA SENEGAL GUM EXTRACT, CYCLOPENTASILOXANE, PPG-17/IPDI/DMPA COPOLYMER, STEARIC ACID, COPERNICIA CERIFERA (CARNAUBA) WAX/CIRE DE CARNAUBA, BUTYLENE GLYCOL, VP/EICOSENE COPOLYMER, METHYL METHACRYLATE CROSSPOLYMER, TRIETHANOLAMINE, SILICA, PVP, PANTHENOL, HYDROLYZED WHEAT PROTEIN PG-PROPYL SILANETRIOL, TOCOPHERYL ACETATE, EUPHORBIA CERIFERA (CANDELILLA) WAX/CIRE DE CANDELILLA, POLYGLYCERYL-6 POLYRICINOLEATE, HYDROXYETHYLCELLULOSE, PALMITIC ACID, DIMETHICONE, NYLON-6, ACRYLATES/ETHYLHEXYL ACRYLATE COPOLYMER, TRIMETHYLSILOXYSILICATE, PTFE, SODIUM POLYMETHACRYLATE, CYCLOHEXASILOXANE, SODIUM ACRYLATE/SODIUM ACRYLOYLDIMETHYL TAURATE COPOLYMER, SIMETHICONE, AMINOMETHYL PROPANOL, PROPYLENE GLYCOL, PHENOXYETHANOL, DIAZOLIDINYL UREA, METHYLPARABEN, PROPYLPARABEN, ETHYLPARABEN, IRON OXIDES, TITANIUM DIOXIDE, DISODIUM EDTA